OUR BRAND STORY

"A Miracle Story of a Dog and a Human"

THE LUCKY PARTNERS

The story behind our brand is about the “miracle of love” between a dog and a human.

Lucky and Duygu, they are The Lucky Partners.Lucky one day wants to have an owner and chooses Duygu and we later find out that they are soulmates.

While Duygu is afraid of dogs, she suddenly finds herself living with a cute little puppy.

As a narrative strategist, Duygu decides to establish a brand in honor of her most beloved companion, her dogThe foundations of this brand are laid in Turkey first.In their story, Lucky is the boss, and Duygu manages all the tasks.

But unfortunately, one day, Lucky is diagnosed with a fatal disease that is a rare type of cancer that only affects animals, especially females.

The face of the brand falls ill, and many veterinarians recommend euthanasia for Lucky, but the bond of love between Duygu and Lucky miraculously keeps her alive.

The only thing that matters to them is pure and enduring love.

Their miracle story is featured in many national television and magazine news.

Their miracle story brings different experiences to the journey of the brand.

We value the world of animals, believe in the power of symbols, and prefer products that contain real love and healing energies. We also value recycling stories, healing, peace, entertainment, and love.

Because Lucky and Friends’ product stories are inspired by their own story.

Therefore, we promise that each product will be even more beautiful than what appears on the internet when it reaches its user.And we make this promise in the language of a dog’s loyalty, which is our boss, Lucky.